People
Wändi Bruine de Bruin, MSc, PhD
Director of Research, Center for Civic Society, USC Schaeffer Institute
Director, Behavioral Science and Policy Initiative, USC Schaeffer Institute
Senior Scholar, USC Schaeffer Institute
Provost Professor of Public Policy, Psychology, and Behavioral Science
Biography
Wändi Bruine de Bruin is Provost Professor of Public Policy, Psychology, and Behavioral Science at USC, where she sits on the faculties of the USC Schaeffer Institute, USC Price School of Public Policy, and USC Dornsife Department of Psychology. She is internationally recognized for her research on behavioral science and policy.
Her research aims to understand and inform public perceptions about climate change, health, and the economy, for audiences across the political aisle. She has published nearly 200 peer-reviewed publications on these topics, across top journals in multiple disciplines. She is currently an editorial board member for Perspectives on Psychological Science, the Journal of Behavioral Decision Making, Decision, Medical Decision Making, the Journal of Risk Research, and Psychology and Aging. She served on the National Academy of Sciences committee on Communicating Science Effectively, the National Academy of Sciences committee on Respiratory Protection for the Public and Workers without Respiratory Protection Programs at their Workplaces. and the Council of the Canadian Academies committee on Health Product Risk Communication. She is a Fellow of the Society for Risk Analysis, the Psychonomic Society, and the UK Academy of Social Sciences.
She received her PhD in Behavioral Decision Research and Psychology from Carnegie Mellon University. She also holds an MSc in Cognitive Psychology and a BSc in Psychology from the Free University Amsterdam.
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Daily Trojan
Bruine de Bruin interviewed in a story about universities grappling with concerns over free speech on campus
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Los Angeles Times
Bruine de Bruin offers advice on how people can manage risks from wildfire smoke exposure
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USC Price
Want to Raise Concern About Climate Change? Tell Someone’s Story
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Psychology Today
Using familiar language to discuss climate change is most persuasive, Bruine de Bruin’s research shows
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The Washington Post
To get people to eat more plant-based food, don’t use the term vegan, explains Bruine de Bruin
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USC Price
Rates of food insecurity in L.A. are spiking after sharp decline
Featured Experts: Wändi Bruine de Bruin